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HerMoney Podcast Episode 178: Making Empowered Choices With Cheryl Strauss Einhorn

Kathryn Tuggle  |  September 11, 2019

One of the challenges we face when making decisions is that there can be an overwhelming number of choices — in work, with our finances and in our personal lives. And when we start to second-guess ourselves, it can make us feel disempowered. 

This week, our guest is going to help us break down the entire decision-making process and help us gain the confidence we need when faced with life’s big “what to dos.” Cheryl Strauss Einhorn, well known from her many years on CNBC, is also the creator of the AREA Method, which helps people solve complex problems when making such decisions. She’s also an author, and her most recent book is “Investing in Financial Research: A Decision-Making System for Better Results.”

Cheryl shares her method for decision-making and explains how research is fundamental to the process. She also dives into the concept of risk, and how we can feel more empowered when making choices and navigating the emotional aspects of big decisions. 

Cheryl also tells us about her personal practice to increase daily productivity called “Cheetah Pauses” — and yes, it is based on real cheetahs.

Finally, in this week’s Mailbag, Jean and Kathryn tackle listener questions about helping a parent save for retirement when they’re new to the country, what to do when a child doesn’t qualify for a federal student grant or loan because the parents have too much savings and income, and difficulties getting out of debt after a divorce. Plus, in Thrive, Jean warns of the dangers of dating site fraud, and the scam artists who profit from those looking for love.


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